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Try over 55 products for free. Don't miss the opportunity! Theme switcher SEO / What is SEO How to become an SEO expert? Olivier Amici Nov. 16, 2020 15 min read How to become an SEO expert CONTENTS Step 1. Learn How Search Engines Work Step 2. Develop your core skills Step 3. Learn how to conduct and present an effective competitor analysis Step 4. Use and Refine Your SEO Knowledge Regularly Step 5. Choose an area to refine your expertise Step 6. Understand and Perfect Your SEO Performance Tracking Step .

Build a Strong SEO Network Step 8. Learn Last Review how to explain SEO to clients who are unfamiliar with the industry The work of an SEO expert is never finished! By now, anyone who uses the Internet has probably heard of SEO. But it's likely that we don't fully understand what it is or how it works. SEO is essentially the art of optimizing the content you publish so that your website appears higher in search engine results. It increases traffic to your website, the number of people who are interested in your brand, and hopefully the number of sales.




SEO is a crucial and complex part of modern content marketing. It doesn't take a lot of SEO knowledge to make a big impact on your marketing results. After all, 93% of all online activity begins with a search engine . Even more telling is that 75% of people who search for something online never click past the first page of results. SEO is therefore important if you want your business to be visible online. This makes it a powerful tool for your brand image. This is also a growing area in the digital marketing industry. According to our recent State of Content.