Flywheel is much more proactive

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egy suggests that continuous and effective interaction with current customers must be encouraged to retain them and, therefore, motivate them to buy again and again. It can be said that although the principle of the sales funnel also serves to build user loyalty, since it makes them approach brands organically, the Flywheel is much more proactive and “aggressive” in consumer retention and enchantment initiatives. "Strength" is true opportunity In the past, obtaining leads was considered the great driver of Inbound Marketing strategies. When a user shares their contact information, it is much easier to reach them and motivate them


to make a purchase. However, the Flywheel goes much further. For this strategy, the Chinese Australia Phone Number List true business differential is generating enough "force" to turn the wheel that gives life to your business. The wheel of the interaction cycle between the consumer and the brand. To achieve this each phase helps the other. We attract leads , we generate interaction dynamics to engage them and we provide a memorable experience, that attracts old and new customers





and so it continues: customers will increase and buy constantly. How is this circular "force" achieved? Precisely, prioritizing the user experience , since the purchasing force is in the customer. These contents may also interest you: Inbound Sales: learn about this sales methodology Inbound Links: what they are and how they influence SEO The main metrics of Inbound Marketing Let's now see some practices of this technique! Flywheel-Powered Stocks One of the principles of this trend is that friction, a term that encompasses everything that causes dissatisfaction in the customer, causes strength to be lost and, consequently, the wheel can stop turning, shortening the customer's life cycle. . To avoid friction, the