The buyer personas Buyer personas are a fundamental part of a marketing strategy. If you plan to create content for an audience you plan to sell to, you must first be clear about who those people are. The buyer persona is that ideal client, it is a profile that compiles all the basic aspects such as: age, sex, job, romantic situation, interests, hobbies, etc. best message to attract the attention of these people, from the tone of the message to the type of content that will be created and the channels in which they distribute.
The stages The stages a lead must go through to become a customer . These stages are : Discovery or attraction : It is the beginning of the lead's journey, where your potential client encounters the information you offer for the first time and begins to recognize Indonesia WhatsApp Number Data your brand. Consideration or Conversion : you offer them. They begin to consider Decision: When the lead becomes a customer, that is, they make the decision to consume.
So you have already considered the options and have chosen your business as the best option. This is where the efforts of the previous stages pay off. Delight or Loyalty : In this stage, content is offered to keep a lead who is already a customer happy. It is important not to forget a customer since he has consumed it once, because as long as you show that he is still a relevant person for your company, the chances of him returning and speaking well of your brand increase.
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